KOPIKO FOCUS COFFEE – A HIGH-ENERGY EXPERIENTIAL MARKETING ACTIVATION IN LOS ANGELES ROADSIDE OASIS: POP-UP BRAND ACTIVATION FOR DANDY WORLDWIDE THE IMPACT OF FARMERS MARKETS EXPERIENTIAL ACTIVATION CASE STUDY A HIGH TOUCH SHOPPING EXPERIENCE POP-UP ACTIVATION FOR A LUXURY BRAND MONSTER ENERGY – FANTASY RUBY RED VIRAL EXPERIENTIAL CAMPAIGN POP-UP ACTIVATIONS: DRIVE SALES AND BRAND AWARENESS